Easy steps to a dazzling Hollywood smile
Easy steps to a dazzling Hollywood smile
What is it that Cameron Diaz, Halle Berry and Britney Spears all have in common ? Well, a truly dazzling smile, for one thing. An attractive smile communicates warmth, humour, openness, friendliness and self-confidence. For those of us whose smile is maybe not quite so perfect, here are some suggestions for quick and easy ways to achieve a more attractive, glamorous smile.
Teeth and lips are the two major components of a smile, and modern cosmetic products can really help to enhance the appearance of both. Specifically, we're talking here about dental cosmetics for whiter teeth and cosmetic items that give lips a healthier, more attractively colored and fuller, softer appearance.
Many people are not blessed by nature with sparkling white teeth. But the new generation of teeth whitening products can really help to achieve a whiter shade, safely and gently. The whitening agents (usually Hydrogen Peroxide or Carbamide Peroxide) in these products bleach away stains and discoloration on and in the tooth enamel. Teeth may require a touch up after 6 months or so due to the staining effects of items such as black coffee, red wine and cigarettes.
Do consult with a dentist as to the suitability for teeth whitening products for yourself, especially if you have visible tooth caps (crowns) or fillings which will not bleach. Although it's really not necessary to let your dentist go to town on your teeth with expensive cosmetic dental treatment, regular visits to your dentist and dental hygienist can help maintain healthy looking teeth and gums. When you brush your teeth, protect your tooth enamel and gums by using a soft tooth-brush, a non-abrasive tooth paste and by brushing gently. Many dentists recommend using an electric tooth brush, as the urge to 'brush hard' is decreased. Healthy enamel is a must for white teeth.
Lips are just as important a part of a beautiful smile as are teeth, and there's really no need to put up with unattractive dry, cracked, colorless or thin lips. A few minutes of care each day is all that's needed for lips with a healthier, more colorful and fuller look.
For truly healthy looking lips, a good quality lip balm is indispensable. The skin of our lips is particularly thin, delicate and sensitive. Exposure to factors such as UV light in strong sunshine, dry air, wind and cold can soon lead to dry, cracked and peeling lips. An application of lip balm in the morning and evening is a good basis for daily lip care. Much more than a simple waxy coating, todays quality lip balms protect, sooth, moisturize and nourish the lips. Many also make an ideal base on which to apply lip color. For skiing, sailing or beach life, do use a lip balm with a high UV blocking factor.
The most naturally appealing lip colors are shades of pink through to red. Pink tones give a naturally healthy look, whilst red is somewhat more arousing and provocative. Paler shades give thin lips a fuller appearance than darker shades. For extra confidence in your appearance it is well worth investing in smudge free colors that won't smear upon contact. Lip gloss (or lip shine) products applied over lip color add extra glamour for an evening look. Some lip gloss products even have moisturizing properties to further protect your lips.
There's no denying that plump, full, pouting lips radiate a glamorous, sensuous appeal. Untill recent years, if you weren't born with them, then risky (not to mention painful) cosmetic surgery or injections was the only way to get them. These days, however, there's a whole range of cosmetic 'lip plumper' products available which can help to temporarily create fuller, softer lips - safely and painlessly. Lip plumpers come in a range of gels, creams and liquids that are applied directly to the lips. Most work by stimulating production of collagen in the lips. Over a number of days (up to a month) this can create a noticeable increase in lip volume and softness. Lip plumpers often combine other moisturizing and nourishing ingredients.
So now you know the keys to whiter teeth and healthier, more colorful and fuller lips, do explore for yourself which brand name products suit you best. Because choice of cosmetics is such a personal matter, you may want to try sample products first before you buy. You'll even find free cosmetic samples from top name companies that can be easily ordered over the Internet, just look !
And finally, don't forget that the very best smiles of all are a projection of the sunny, up-beat, radiant personality inside yourself !
Kellie Sarina for www.beautysprite.com.
(c) Copyright 2006, http://www.beautysprite.com All rights reserved.
Kellie Sarina is an author of articles on beauty and cosmetic tips and a contributing editor at http://www.beautysprite.com.
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Affiliate Internet Marketing Goes Hollywood
Affiliate Internet Marketing Goes Hollywood
In the movie Jerry Maguire, Cuba Gooding Jr uttered the phrase that has now become part of our lexicon: Show me the money. Whether intentional or not, every person involved in affiliate internet marketing is thinking the same thing. That is understandable. Unfortunately, many people spend their time looking for the good fairy of affiliate business. That magic product or service (courtesy of central casting) that will explode their bank account instantly, without having to do much work. This may explain why the majority of affiliates do not make any money. They do not treat their business like a business.
With the emergence of blogs, video and Web 2.0, marketers have more tools to reach their target audience. However, there are still some old school techniques you should be using in your production.
1. One Site-One Product
Ever went to an affiliate web site that is offering a ton of different products? For most people too many choices lead to confusion. It also increases the chance your potential customers will simply click to another site.
The point of one affiliate web site per product is to limit the choice of your visitors to either buying, leaving their contact information or clicking away from your affiliate site.
Place a review on your website along with testimonials from people (get their photos if possible) who have used the product or service. You can find previous reviews of the product you are affiliate advertising by searching ezines and article directories but it is best to write your own. The keys are to:
a. Write a good headline
b. Showcase the benefits
c. Fill each paragraph with just enough information to get your visitors to keep reading
d. A call to action
Make sure it does not come across as a blatant sales pitch. Walk your visitors through understanding the product and how it affects them directly.
2. The Free
According to Overture 357,000 people per month search the internet using only one keyword: free. You can get some of that action. Offering a free report is a terrific affiliate marketing tool. Place it at the top of your website so visitors cannot help but see it. You can also offer it to your opt in email list and invite them to pass the report along to others. Make sure your name and website are branded on the report.
3. Targeted Traffic
There are any number of ways to drive visitors to your affiliate web site. The question is once they get there will they be interested in your offer?
I mentioned before you should write your own product reviews. You should also write articles as well. Not only will it get you noticed but you can also find specific article directories, blogs, ezines and forums where your target audience is most likely hanging out.
Try to write at least 1 article per week of about 400 to 600 words in length. This is a great way to bring targeted traffic to your affiliate web site immediately and for many years to come. Article marketing combines useful information, free advertising (without looking like one) and marketing viral into one powerful package.
Using these tips can help you get through the maze of affiliate internet marketing and create multiple streams of steady income. Focus on building an affiliate business first so that when you tell merchants to show you the money, they will.
Daryl Campbell is your Internet Marketing Guide for more free tips, tools, coaching, resources, video and up to the minute information to help grow your business. Find out more by clicking here now.
Affiliate Marketing
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Dental Veneers – Your Ticket To A Hollywood Smile
Dental Veneers - Your Ticket To A Hollywood Smile
In recent years, dental veneers have become popular thanks to their gleaming, beautiful appearance and the ease with which they are applied. Cosmetic dentists regularly perform this procedure as more and more patients are discovering that a bright, beautiful smile is within their reach.
Dental veneers had a bad reputation several years ago, as they appeared unnatural and were often too long or bright to match natural teeth. As cosmetic dentistry has evolved and improved, so too have dental veneers. Now constructed of a translucent ceramic material, they are bright and natural and can be shaped to fit well with natural teeth.
Who Can Use Veneers?
Veneers are used to cover teeth that are worn, cracked, dulled or uneven beyond repair. They are not appropriate in all situations, because the preparation for bonding the veneer to the natural tooth damages it permanently. Therefore, it is not recommended for those who could whiten their teeth, undergo orthodontic alignment procedures, or have cracks filled with composite white resin filling and achieve desirable results.
Veneers cannot be used on teeth that are badly broken or damaged because there must be a good bond between the tooth and the veneer. Therefore, crowns are better for badly damaged teeth.
Veneer placement is best for those with:
Enamel worn beyond repair - The hard enamel tooth coating can be damaged by dietary habits, genetics and medications. If the damage or discolouration is so substantial that laser whitening will not restore the tooth to its natural beauty, veneers are a good option.
Uneven or unaligned teeth - Uneven teeth are a cause of embarrassment and low self-esteem for some. Braces can be used to align teeth, but are not suitable in all situations. Your cosmetic dentist will determine whether orthodontic alignment or veneers are a better choice for you.
Chipped teeth - Chipped or deeply cracked teeth respond well to veneers. The veneer can actually prevent further damage by protecting the tooth with it's hard coating.
Spreading teeth - As we age, genetics cause the spacing between our teeth to grow further apart. This can cause embarrassing gaps between the teeth. Since the veneer is placed over the natural tooth, it is often a good option and negates the need for more invasive techniques such as implants.
Veneers Solve Many Cosmetic Issues
Whether your problem is spacing, chipped teeth or discolouration (or a combination of several factors), veneers quickly and easily disguise the unsightly damaged teeth. Because they can be shaped and coloured to match your existing teeth, they are natural looking and attractive.
Depending on your budget and your cosmetic dentist's recommendation, you have two choices: porcelain or composite resin veneers. Composite veneers can be fabricated inside your mouth at the dentist's office and typically last 5 to 7 years. Porcelain veneers are more expensive but last from 10 to 15 years. They are fabricated by a dental technician after the cosmetic dentist has prepared your natural teeth and taken an impression or mold for the technician to work from.
How Do I Get Dental Veneers?
Search the listings for a cosmetic dentist, or ask friends and relatives for referrals. Always ask your dentist for references or view samples of their work. Ensure that they guarantee the procedure - a reputable cosmetic dentist will not promise to do work they cannot guarantee and will fix any mistakes they make.
Once you have found a cosmetic dentist experienced in the application of veneers, you will have a consultation to determine if they are a good solution for your oral problems. Ask questions to ensure that you understand the procedure and the type of results you can expect.
At the preparation appointment, the cosmetic dentist will shave a fine layer, about 0.5mm thick, from your natural tooth enamel. This gives the veneer a good surface for bonding. Your dentist takes an impression of your teeth and may fit temporary veneers until the permanent ones are ready. This can take anywhere from one to two weeks.
Once the custom-made veneers are ready, they are bonded to the teeth using a special type of glue. Because they are so thin and were designed specifically for your mouth, there is typically very little reshaping required. The results are instant; after the fitting appointment, your new, natural looking smile is finished!
Keep Your Veneers Gleaming
The life of your veneers depends greatly on how well you take care of your teeth and gums. Drinking coffee, smoking and playing contact sports can all damage your veneers and reduce their life.
Brush your teeth for two minutes, three times per day and floss regularly. See your dentist every six months for a check-up and cleaning. If you drink coffee, tea or soda, use a straw to prevent staining your beautiful (and expensive!) veneers. Avoid extremely hard foods such as candy to prevent chipping.
When playing sports, use a mouth-guard to prevent chipping or breakage. If you notice any damage or cracking, visit your cosmetic dentist immediately to see if the veneer can be repaired or replaced.
Veneers - Getting Your Money's Worth
Dental veneers cost anywhere from £200 to £1200 per tooth, depending on the material from which they are constructed and the dentist applying them. If this seems steep, consider using veneers in combination with other treatments. For example, you may be able to use laser whitening to brighten many of your teeth, leaving you requiring only one or two veneers for badly stained teeth. Or you might find that dental implants are a more sensible option if you are young and will have to pay to have your veneers replaced several times throughout your life.
Consult with your cosmetic dentist to formulate a teeth whitening, implant and veneer treatment plan that best suits your needs, budget and lifestyle. Many cosmetic dentists now offer financing and payment plans to accommodate patients with needs greater than their budgets allow. Considering the embarrassment and poor self-esteem that accompanies many people's oral health problems, cosmetic dentistry is a worthwhile investment!
James Wagner is a freelance writer and medical researcher. You can find more information here on teeth whitening, cosmetic dentistry and general dental care. http://www.whiteteethanswers.com
Top 10 Romantic Movies of Hollywood
Top 10 Romantic Movies of Hollywood
Movies have always created an aura of magic and charm in the world of dream. A larger than life portrayal of characters, which make deep impressions in the sensitive minds of film lovers, remain forever. Hundreds of films are being made every year. But only a few movies can create that magic spell on its viewers. These dreams which are gracefully created on the silver screen, make a permanent place in the hearts of millions of movie lovers.
It is very hard for anyone to select the top10 romantic movies of a lifetime. Since every good romantic film has its own charm and delicacy. Even then, there are very few films, which never loose its charm even with age.
One film like that has to be" Roman Holiday" which starred Audrey Hepburn and Gregory Peck. A glamorously created movie set in Rome. It is the tale of a beautiful princess who is bored with her daily routine of grandeur and opulence. So she sets off for a quick look at the regular life of ordinary people and ends up at the quaint little apartment of Gregory Peck who happens to be a journalist. Thus the romance starts between the princess and the pauper. The dramatic and yet unhappy ending of this film makes it immortal in its genre.
A second film in the romantic category has got be "Anastasia" starring Yule Breyner and Grace Kelly. Though a Russian folk tale, the film was adapted and created esthetically in the backdrop of Russia. It is the ultimate dream made visible on the celluloid. The fantasy and fairy tale romance between gorgeous Grace Kelly and tough Yule Breyner makes this film an evergreen tale of romance.
At third place there is "Walk In The Clouds", which stars Keanu Reeves and Aitana Sanchez-Gijon. Shot in northern California the film narrates a very mushy love between two strangers in the beautiful intoxicating vineyards of northern California.
Fourth, a film that comes to mind is a different kind of a love story, which is named "Ghost" starring Demi Moore and Patrick Swayze. The name says it is not a love between two mortal human beings but between a wife and her dead husband, who loves his lovely wife so dearly that even after his death he protects her from every possible danger. Then comes Whoopi Goldberg whose character becomes immortal as ever. She even won her first Oscar for this role. Did I miss to say that Ghost was her first film?
Fifth, "Pearl Harbor" takes its place in the list of top 10 movies. This movie is set in the backdrop of the second world war and the notorious destruction caused by the Japanese on the Pearl Harbor. Kate Bekinsale and Ben Afflek looked like a twosome in this film. It is a real love story in the time of distress. The cinematography was excellent as were the songs, which were sung by Faith Hill.
Sixth comes "Titanic", an all time favorite of everyone. The famous song sung by Celine Dion has made a permanent place in the hearts of millions.
Seventh comes "When Harry met Sally", a fun movie to watch. Meg Ryan is marvelous in this movie. A romantic comedy in genre, this film is a delight to watch.
Eighth, it is "Pretty Woman" a heart-warming movie with all the commercial ingredients. The star cast is the main attraction of this movie.
Ninth, it is '"You've Got Mail" starring the evergreen pair Meg Ryan and Tom Hanks. This film is a first of its kind.
And lastly it is none other than "Splash", which is again a very unusual love story between a mermaid played by swimmer Daryll Hannah and a small time employee characterized by Tom Hanks.
Victor Epand is an expert consultant for used DVDs, used movies, and used car stereos. You can find the best marketplace for used DVDs, used movies, and used car stereos at these sites for used DVDs, romantic movies, favorite romantic movies, best romantic movies, buy romantic movies, and used car stereos.
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Horses in California Are Quite Common, Even Outside of Hollywood
Horses in California Are Quite Common, Even Outside of Hollywood
Mention horses in California and some people will give you a bit of a strange look. Those who are unfamiliar with California with the exception of wine country in the Napa Valley and major cities like San Francisco, Los Angeles and San Diego, for example, might wonder exactly where people in California would keep their horses. Of course, horses have been kept in California even into the modern age, even by ordinary Californians.
Most famously, Californian Ronald Reagan owned horses and was very fond of going on a ride, whenever he was at home. While the Reagan's occupied the White House, both Ronald and Nancy were the proud owners of Arabian horses. Ronald Reagan's horse was a white Arabian stallion named El Alamein, gifted to him in 1981 by the Mexican President, Jorge. Nancy's horse was a chestnut gelding named Catalina Muzraff.
Just as the Reagan's had their own working ranch called, Rancho del Cielo, near Santa Barbara, California, to the north and west of Los Angeles, many Californian's have working ranches and farms in every nook and cranny of the state.
Likewise, those who do their research will find that horses in California don't just exist on working cattle ranches. At many of the state's Pacific Coast beaches, it's possible to enjoy horseback riding on the beach. The same is true for those who are visiting the state's redwood forests, the Sierra Mountains and various other areas throughout the state.
That doesn't mean that all of the horses in California are only there for the benefit of those who are working on a cattle ranch or for tourists, plenty of regular folks who live in California also own horses. After all, with a trailer in tow, they too can take their horse and ride along the shore, on trails in the forests, in state parks and even in the Sierras.
Many others look for horses in California because, well, like anywhere else, they have a love of the animal and have the space to keep one. They know that they are able to take long rides in meadows and pastures. They know that their kids can benefit from learning to care for horses (in fact, one program uses horses in California to boost the self-esteem and nurturing abilities of kids and teens who are struggling). Others want to be able to work with horses and train them for rodeo events and other competitions. In some California counties, horse racing is an extremely popular sport.
Therefore, when it comes to horses in California, it's impossible to say that there is only a single breed that is most common. For those who are involved in racing and training horses for the racetrack, Thoroughbreds are a popular choice. Many choose Arabian horses for their beauty. Paint horses are common. And, of course, when it comes to ranching and rodeo horses in California, the American Quarter Horse is as popular and common as it is in Texas and Nevada.
When looking at horses for sale in California, part of the decision will be made based on why the person is buying a horse, in the first place. Someone who is planning to work their horse on a ranch is not going to look for a Thoroughbred or a warmblood horse; they are going to look at the American Quarter Horse, or possibly a Pinto or Paint horses, because those horses are better suited to the buyers' needs. Likewise, someone who is looking for horses in California because they intend to train it for dressage are going to look for different horses, than someone who will be racing or simply riding casually.
It's important to have an understanding of horse breeds and what constitutes a healthy horse when you're looking at a list of horses for sale. The condition of the horse's hair, teeth, hearing and eyesight are important. The horse's hooves should be strong and healthy. The horse should have a solid muscle structure and, those who are looking for horses in California know, the legs of the horse should be straight and free of bumps and scars that could indicate a previous injury. Because not every injury a horse has sustained will be clearly documented or visible, it's always important to have a horse checked out by a veterinarian before making a purchase.
Despite the way people from across the world may perceive California in their mind's eye, horses in California are quite popular and provide their owners with a great way to see some of the state's beautiful landscapes. Choosing a horse is a matter of understanding the reason why you are buying a horse, what breed of horse is best for that purpose, and focusing on finding a horse with the right disposition and temperament to create a long lasting relationship - something that's true whether you are buying horses in California or somewhere elsewhere.
Phil Wiskell is a writer for HorseClicks.com, popular classifieds of horses for sale, horse trailers, farms for sale.
Breaking Into Hollywood – How Do I Make Money In Reality Tv?
Breaking Into Hollywood - How Do I Make Money In Reality Tv?
Every week, I probably field about a dozen queries from producers all over the world who ask these general questions:
* How do I own my reality show?
* How do I keep the rights to my show?
* How do I produce my own show?
* How do I syndicate my own show?
Without fail, after we've talked, the real question underneath those original ones is: "How do I make as much money as possible for as little effort as possible in reality TV?"
If you already have read my book (it's been called the "bible" of the biz!), this won't be news, but if not, know this: Reality TV is not a get-rich-quick scheme. It's not even a get-rich-SLOW scheme. The phrase "as little effort as possible" is not in the game plan. As guilds battle over how to organize and represent reality staffers, keep an eye on these telltale complaints: "Seven-day work weeks," "Eighteen-hour days," etc. Reality was the first career I had where the higher I rose the crazier I had to work. From PAs to show runners, reality professionals lead very intense lives.
To better grasp this, I encourage you to settle in and read all of my posts from year one. Until then, let me walk you through the business model briefly.
WHO MAKES THE MONEY
Advertisers, networks, production companies, staff. See how "show creator" is not on the list? That's not part of our model typically. Even development dollars are slim in non-fiction. If you're planning on cashing in by selling an idea to a show for big bucks (which honestly is a lot of people's plan, based on my email), buy a lottery scratcher and up your odds. Not to be harsh! Just to really drive home that it is not the way we work.
HOW THEY MAKE MONEY
Advertisers sell products. Networks make ad income and licensing and DVD income from re-distributing your show. Production companies get a fee for making the show. Staffers make weekly paychecks (they're the only ones pretty much guaranteed to be paid, no matter what).
WHY THEY MAKE MONEY
These institutions make all the money because they take all of the risk and do all of the work. They already have lots of ideas, including a few dozen that are pretty darn similar to yours. Move past having an idea as the money-maker and focus on executing it into a sellable pitch. Come to my seminars (they're usually free) or read the book! There is a way to navigate this, and it's not impossible. It's just a lot of work - and shouldn't it be for all of the reward?
All right, I've laid the groundwork and can answer those questions now:
Q: How do I own my show?
A: Produce, distribute and market it yourself. That's even more work and more money than the network route, but if you've got a ton of reality experience and an existing audience, it's not a bad plan. If you've never made a reality show in your life before, reconsider this option. The time and money you spend trying to start at the top might be better invested in taking seminars and actually earning money working on someone else's show to learn the ropes.
Q: How do I keep the rights to my show?
A: Same as the above. As soon as someone invests the time, money and risk to distribute and market your product, they are going to want the rights so they can make their money back.
Q: How do I produce my own show?
o Usually, you work for a few years on other people's shows, learn the biz, form a production company or partner with a more experienced company and produce a couple of shows to get some traction, rep and connections before launching your own projects independently. If reality is entirely new to you, at the very least you want to invest in an experienced show runner to build the production out and oversee it. Show runners aren't cheap, but they're less expensive than shows that you scrap due to poor production value, blown clearances, lack of story development, etc.
Q: How do I syndicate my own show?
A: That requires some strong tentacles in that world or an excellent showing at a product conference, like NATPE's annual gathering in Vegas.
The big tip I always open with when I talk to reality enthusiasts is: in each of these questions, replace the word "how" with the word "why"? That's when we usually get to the "instant money" plan. Instead, imagine what the most is you will get for the MOST amount of effort you put into this business. That attitude shift alone will open far more doors.
I have twice gotten a note that my advice is "discouraging" to newcomers. That may be true. It is not my intention to discourage anyone from succeeding in this very amazing industry. But if the tough truth about how to get the job done does anything other than motivate you to get the job done right the first time out with someone's generous free advice, believe me, your first day on a reality staff is going to be brutal. So I hope you decide to process the information, apply it, and send me links to your show credits as you advance.
All the best with your projects!
New media and reality TV executive producer DMA shares how to sell a reality show in her book, "The Show Starter Reality TV Made Simple System: Ten Steps to Creating and Pitching a Sellable Reality Show," or create a production budget and schedule with the new "Show Starter Plus" software.
She began her career in Hollywood as a story analyst for a major production company. In 2006, she published her popular technique for how to sell a screenplay in "The 1-3-5 Story Structure Made Simple System: The Nine Essential Elements of a Sellable Screenplay."
More insider tips, tools and resources are at Planet DMA!
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A Hollywood Style Diet Plan
A Hollywood Style Diet Plan
For the longest of times women have been obsessed with the way, actresses and models look. They have wondered what they eat and why their skin glows and they are able to maintain such slim and trim bodies.
Well here is a sneak peak into their eating pattern. This eating style is not necessarily bad doing this diet plan can make you lose all that extra weight, but you also have to be dedicated enough to achieve the weight loss target. Do not cheat and stay motivated. A usual breakfast comprises of one boiled egg with a slice of whole wheat bread, or you can have a bowl of cereal with skimmed milk. The preferred cereal is bran based cereal. For lunch turkey or chicken salad with a lot of vinaigrette on the top, a cup of tea with skimmed milk. An evening snack could be a glass of skim milk or low fat jello. For dinner you can have grilled chicken with salad, with two slices of low fat cheddar cheese or with whole wheat crackers. The total calories of this whole menu turn out to be around 1237 a day. The whole idea is to keep the caloric intake as low as possible. It is less then 1500 so you can calculate your self how much weight you could lose just following the diet. With a similar diet plan you will have to do aerobics or yoga at least three times in a week. If you follow this diet you will be required to add extra nutrients in the form of multi vitamins. A daily calcium, vitamin C , vitamin b and omega 3 fatty. These nutrients will give you the energy required to operate during the day with this eating regime and also fasten your metabolism.
Losing weight is not difficult as long as you follow a proper diet plan. Make sure you do the detoxifying diet before you do this diet, the detox plan would be to drink a lot of water and to be on a complete veggie fruit juice diet for at least a week in advance. You will shed of weight fast.
This article is written by Lara Lee, a prominent writer and editor for draro.com. Lara specializes in weight loss studies and reviews. For more information on a variety of popular weight loss plans, check out these weight loss reviews.
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Breaking Into Hollywood – How Do I Pitch A Reality Show
Breaking Into Hollywood - How Do I Pitch A Reality Show
As a long-time professional in reality TV, I routinely am asked "How do I sell my own reality TV show?" - which I'm happy to answer based on both personal experience and industry expertise. These days, though, I prefer to talk more specifically about "how to get a pitch meeting" to "shop" your show. That's because the expression "selling a reality show," honestly, is a bit misleading. It suggests that someone "buys" your reality show, and that, therefore, money changes hands in that process. As I explain more fully below, that is not typically part of our business model, especially one's first time out. So let me first clarify that the two real verbs in our industry are "pitching" (or "shopping") a show in the beginning, and "getting an order" for a show at the end (which may be a pilot order or a series order for multiple episodes - not always 13!).
As you try to shop your first show, please, right now, reframe your language to say "How do I get a pilot or series order for my show?" That will more clearly set up the journey you are about to embark on, and it will keep you focused on your actual goal in the process.
Next, I want you to reframe your initial step in this process, the pitch, from the singular to the plural, as in, "How do I pitch my own reality shows?" You never want to scratch and claw your way into a meeting, at last, and bring only one idea. There is a lot of opportunity sitting across from you at that moment, and if they say, "That pitch is not right for us - what else do you have?"...well, your having nothing else is going to be a shame.
So are you with me? You are not trying to "sell a reality show" anymore. You now are trying to "pitch multiple reality shows" to try to "get an order" for at least one of them. Here's how you are going to do this.
There is one main way to pitch any reality show, and that is through someone you know. If you feel resistance or despair or skepticism upon reading that statement, stop for a moment and regroup. That is not a flip answer - it is an industry truth, and embracing it will help you strategize correctly towards your goal. You simply must actively and regularly seek to meet people who will enable you to pitch - without being perceived as a parasite in the process.
How do you start networking effectively? Ideally, you or someone involved with your projects is a reality industry professional, so you should first reach out to the heads of any production companies where you have worked to see if they are a fit for your particular genre of show or will make an introduction to a prod co or network on your behalf. In addition, professional groups like the TV Academy and Producers Guild offer many resources, from meeting network heads to educational and social gatherings where you can network and try to set up meetings, so your team's reality insider(s) must take advantage of those. Finally, a reality professional absolutely can cold call development heads at networks for shows they have worked on to try to get a meeting, but it is a tougher route. Ultimately, it doesn't matter if you reach out to a prod co or a net; it matters that you find someone who will take your call AND that they have a track record making shows like yours that actually air.
If you do not have anyone on the team with a reality track record, it is a harder job to shop a show, understandably (since that represents starting at the very top of a tough industry), and appreciably harder to stay attached to it since you would not be bringing valued experience to the table. It still can be done, with a lot of cold calling and persistence - and a focus on the unique and exceptional talent (like a Cesar Milan) that you have built the show around. Reality show ideas are not hard to come by (please believe that), but great talent is, and that will be your in! Otherwise, you are asking for a favor in getting any meeting, and that can stick you in the "parasite" column quickly, even if it seems unfair. You can pitch to either nets or prod cos; again, that will be determined mainly by whom you can meet and convince to take your pitch. Expect to sign a release, as well.
I always point out that our business model usually does not include a show's creator being paid for getting a green light (be prepared, in fact, to spend money to "sell" your show). In non-fiction, an order often instead triggers a small development fee that goes directly to the production company hired to flesh out the project, which is usually a company the network has a close and trusting relationship with. So as you list the reasons you want to sell the show, remove "making money" from the list and push ahead. Money comes AFTER production begins if you can stay attached (which is easier if you already have reality credits), so be sure to have an experienced non-fiction attorney on your team to fight for you to have a production position if it sells. That's where some of the expenses come from.
What about the agent option? It is very unlikely you will be able to secure a reality agent unless your team's reality insider is an established show runner, or at least at the senior producer level on a show. Non-fiction agents don't typically rep shows or projects; they rep talent. That's because, per the last point, there is no money in selling reality shows, but there is considerable money in taking 10% of a show runner's weekly salary. If you (or your team's reality person) have management level credits on a successful show, it is perfectly all right to cold call agents to try to set up an introductory meeting. Your job there is to convince them you are hirable onto many shows at the management level and that, again, you have multiple pitches ready to shop so they can try to sell a show for your own production company once you have the credits to warrant that (for which they can fight for a bundling fee as you hire all of their other clients to the show's staff).
Are you ready now to pitch your show? That depends on if you have multiple projects prepared to present and have networked your way into effective people to present those projects to. As you delve deeper into this difficult but exciting experience, I recommend you focus on success in reality TV in terms of having a successful career in reality TV because that is where you can both sell a show AND make money in the process.
DMA is a former film story analyst, international runway model and stage performer who is now the executive producer of a new media and reality TV production company in Los Angeles. Learn more about how to sell a reality show from her book, "The Show Starter Reality TV Made Simple System: Ten Steps to Creating and Pitching a Sellable Reality Show." She also offers reality production instruction seminars through her company's Show Starter services.
For DMA's national speaking schedule and more insider resources for breaking into Hollywood, please visit Planet DMA.
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